The Solitude Collection is inspired by the feeling of finding an individual sense of being out on the road.
The Mechanism Collection is constructed with a race fit for unsurpassable performance on the days that matter most.
Designed with a relaxed fit for more endurance-based riding styles, the Essential Collection is built for the love of cycling.
The Control Collection sets the standard for what should be expected from your cold-weather cycling apparel.
The Escapism Collection is our model for exploring beyond the white lines on the road and giving meaning to everything that exists outside these boundaries.
The Off-Race Collection of casual wear delivers functionality, style, and comfort for everyday use in any environment.
The Balance Collection has been created as a means of promoting the development of off-season strength building to lead to a more competitive racing season.
A brand new collection of limited-edition bags and accessories for on and off-the-bike use.
The Falconer II Aero MIPS Helmet, presented in this season's favourite colourways, is a top-of-the-line helmet for fast-paced road cycling.
A playground for the creative force of Pas Normal Studios, Karl-Oskar Olsen. T.K.O. is our signature label for artistic expression and fashion-based aesthetics.
Intended Use
Cycling clothing and accessories designed for the hardest days on the bike.
Relentless climbs and rolling hills. Kits with exceptional performance for all inclines.
Wet weather kits and outer layers to keep you protected from the elements.
Apparel and accessories suited to exploratory rides and multi-day adventures.
Essential apparel and equipment for off-the-bike strength training.
Casual apparel suited to everyday life.
The Solitude Collection is inspired by the feeling of finding an individual sense of being out on the road.
The Mechanism Collection is constructed with a race fit for unsurpassable performance on the days that matter most.
Designed with a relaxed fit for more endurance-based riding styles, the Essential Collection is built for the love of cycling.
The Escapism Collection is our model for exploring beyond the white lines on the road and giving meaning to everything that exists outside these boundaries.
The Control Collection sets the standard for what should be expected from your cold-weather cycling apparel.
The Off-Race Collection of casual wear delivers functionality, style, and comfort for everyday use in any environment.
The Balance Collection has been created as a means of promoting the development of off-season strength building to lead to a more competitive racing season.
A brand new collection of limited-edition bags and accessories for on and off-the-bike use.
The Falconer II Aero MIPS Helmet, presented in this season's favourite colourways, is a top-of-the-line helmet for fast-paced road cycling.
A playground for the creative force of Pas Normal Studios, Karl-Oskar Olsen. T.K.O. is our signature label for artistic expression and fashion-based aesthetics.
Intended Use
Cycling clothing and accessories designed for the hardest days on the bike.
Relentless climbs and rolling hills. Kits with exceptional performance for all inclines.
Wet weather kits and outer layers to keep you protected from the elements.
Apparel and accessories suited to exploratory rides and multi-day adventures.
Essential apparel and equipment for off-the-bike strength training.
Casual apparel suited to everyday life.
The limited Solitude Midsummer Jerseys are available in four seasonal colours. The collection uses our completely reimagined Solitude Jersey and Solitude Bibs.
Following our traditions, we once again celebrate Midsummer - summer solstice - where days last almost eternally in our home region of Scandinavia. We want to celebrate the light, warmth and opportunities. Join us in the challenge to ride 200km in one ride. You can explore new tarmac, trails or gravel roads. Do your classic loop on familiar roads or venture off the beaten path.
Once you complete the 200 km Pas Normal Studios Midsummer Challenge and upload your ride to Strava, you are eligible to enter our Prize Draw. 10 lucky finishers will receive a Voucher worth €500 to be used on our webshop at www.pasnormalstudios.com.
The Midsummer Challenge is virtual and can be completed anywhere in the world. You can take on the challenge by yourself, with a group of friends, or join one of the official Pas Normal Studios Midsummer Rides. We host rides in collaboration with our flagship stores, retailers and ambassadors. Find a ride close to you - or create your own ride with your local community.
Want to share your ride? Remember to tag your photos with #midsummerchallenge and we will share the best stories on our Instagram.
Explore Taiwan on this 200km Midsummer Ride from our Flagship Store in the Minsheng community.
Join us on a 200km ride exploring some of the best roads surrounding Copenhagen - and complete the Midsummer Challenge with your friends.
Join us on a long ride with classic climbs and roads, celebrating the Midsummer in true Mallorca-style. You can find all information about the ride in our Strava Club.
Join our team on a 200km Midsummer Challenge group ride from our newly opened Flagship Store in Seoul, Korea.