Due to its complex role and important responsibility, our packaging is constantly under review. It is often being updated and optimized to find the most appropriate solution to both e-commerce and in-store packaging. Approaches to packaging improvement include better labelling, using recycled and recyclable materials, reducing material use, and using mono-material packaging. We aim to reduce the number of resources used in our packaging while increasing the quality of the materials. We must also ensure that our packaging has the smallest environmental impact possible, by utilizing reusable or recyclable materials, taking into account the wide range of customers, their locations, and recycling facilities.
We use several types of packaging, which can be divided into three types: primary, secondary, and tertiary.
The primary packaging has several functions including protecting, containing, preserving, and communicating the product. Currently, we use robust clear plastic bags with a reusable zip-lock.
The secondary packaging is the term for the packaging used to contain a number of items of the same product during transport and handling. We currently use paper bags and cardboard boxes from responsible sources.
The tertiary packaging is used to transport large volumes of products between our partners. This includes our Tier 1 and Tier 2 partners, along with our warehouse and stores. We currently use a combination of cardboard boxes and shrink wrap.
Our packaging goals include reducing and eliminating unnecessary packaging, moving to materials with a lower environmental footprint, and optimizing the sizing to reduce shipped air.
Biodegradable - can be changed by the action of bacteria to a natural state that will not harm the environment.
Compostable - can be placed in a home compost bin or industrial composting facility to decompose into a natural state.
FSC - the Forest Stewardship Council (FSC) promotes environmentally appropriate, socially beneficial, and economically viable management of the world’s forests. The FSC system allows businesses and consumers to identify, purchase, and use wood, paper, and other forest products made with materials sourced from well-managed forests or recycled sources.
Recycled - produced using material that has already been used and recirculated.
Recyclable - produced using material that can be used and recirculated.
Reusable - can be used more than once due to its design and use of durable materials.