Highly technical everyday wear to suit life on and off the bike.

Featured Products

Steve Tilford Foundation Racing

Racing for a purpose. Raylyn, Curtis and Lizzy hit the cyclocross scene with stacks of positive energy this season. The limited drop of Steve Tilford Foundation Racing team kit celebrates a successful campaign from our favourite racers.


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Postcard from Palma

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The Mechanism Collection is race-fit, with carefully selected technical fabrics. Balancing performance and aesthetics in our most aerodynamic kit. Unsurpassable performance for the days that matter the most.

Featured Products


Essential is our premium collection made to set you free from distractions. Effortless style for all rides. A collection that radiates transparent energy. Of slow starts, snappy descents and the hours on the bike that feels so good.

En Route

Our new platform for you to shop and sell pre-owned items from Pas Normal Studios. We are committed to reducing our environmental impact - together with you - by facilitating the long-lasting use and reuse of our items. Explore the current offerings or list your own.